What is a Code of Conduct?
A code of conduct is different than a code of ethics. A code of ethics tends to be broader and covers decision making processes, organizational values, and approaches to conflict. Codes of conduct are more related to specific actions and behaviors. Codes of conduct are typically codified in policy but may be combined with, or organized separate from, a policy that details any enforcement steps.
Who Should Have a Code of Conduct?
Most companies likely have, or should have, a code of conduct and they often include this language in an employee handbook. Associations are also encouraged to have codes of conduct for their membership and/or event attendees. Anyone who has guidelines for appropriate, or inappropriate, behaviors could benefit from a code of conduct – but not all of them are equal!
What Types Exist and What are the Differences?
Codes of conduct can be either enforceable or aspirational. An enforceable code is similar to an employee handbook with decisively outlined requirements and consequences that are strictly upheld.
Aspirational codes paint a picture of expectations. For example, “we aspire to…” “all attendees feel welcome,” etc. While you can’t easily quantify the statements, they still communicate general expectations.
So, which is Right?
It depends.
Guidance from leading non-profit/association legal teams indicates that enforceable codes should have in-office counsel. Why? Because you have to enforce an enforceable code and that often means restricting access to events or membership, which can impact that individual (or company’s) business.
Aspirational codes by nature have less teeth and aren’t quite as clear on how they are put into action.
Is There a Middle Ground?
Not quite. This is where weighing the pros and cons comes into play.
Pros:
- Provides a safe and welcoming environment for everyone
- Provides a clear-cut plan to follow should an emergency arise
- Provides well-defined expectations for all attendees
- Provides the association with protection from liability
Cons:
- If a staff member helped create the situation relating to misconduct, the association could be held liable.
- If a code is drafted poorly or unenforced, once again the association could face liability risks.
When Creating a Code of Conduct
- Keep it brief
- Use clear language and avoid jargon
- Provide specific examples of conduct violations
- Explain how the code will be enforced
- Specify consequences for violating the code
- Review other associations’ codes of conduct for comparison
- Consult with legal counsel
- Publicize and distribute the code widely to all registrants, speakers, sponsors and exhibitors
- Review it regularly
Association Acumen clients have detailed event codes of conduct that are reviewed by staff and leaders and reassessed regularly. A good code of conduct will result in creating a safe and enjoyable event for everyone, something that will keep your attendees returning year after year.