Services

 Communications & Marketing

Communications & Marketing

Association Acumen’s marketing team are experts at creating effective and engaging marketing and communication strategies. We work with client associations to establish consistent branding across among the many membership products and services organizations routinely offer. Campaign results are continually tracked and analyzed, preventing wasted opportunities.

Our Services Include:  

  • A complete suite of marketing services from plan conception to design and delivery
  • Brand recognition through consistent design and messaging on social media, email, print, direct mail and digital platforms.
  • Tracking and evaluating customer engagement through social media and website analytics
  • Copywriting and design
  • Website development, design, hosting and maintenance
  • Public relations and media relations plans, news releases, video news releases, and public service announcements.

Association Acumen leverages multiple platforms to bring your digital, email, social and print marketing messaging to your audience – encouraging higher engagement and furthering your overall strategic goals for these initiatives.

Our clients see increased email open rates and higher website traffic resulting in increases for membership, registration rates and member engagement based on marketing strategies tailored to each individual association’s needs.

Elizabeth Schlicht, CAE

Executive Director

Governance & Administration

Allows leaders to focus on strategic direction

Financial & Business Affairs

Comprehensive and transparent financial management

Strategic Planning & Consulting

Supporting a vital component of organizational growth

Membership Management

Fostering the growth of your greatest asset

Meetings & Conferences

World-class event management for every budget

Communications & Marketing

Strategic PR and results-driven marketing

Education & Program Development

Implementing programs designed to help people evolve within their professions

Social Media & Content Strategy

Multi-channel content development that analyzes and educates

Advocacy

Integrated government affairs and legislative action plans