by Elizabeth Schlicht, CAE | Sep 11, 2019 | Acumen Blog, Marketing & Communications, Meetings & Conferences, Membership
We can now simultaneously track our steps, locations, heartbeat, calorie intake, sleep, energy consumption, movement in our houses, whether the garage door is open and more. But what does this trend toward tracking micro-datum mean for associations? Membership data...
by Lori Conaway, CAE | Aug 2, 2019 | Acumen Blog, Membership
Map Your Membership Engagement The Issue Typical, calendar-based membership plans can be inefficient, do not show the full picture of member engagement and are prone to change over time according to volunteer preferences. The Solution Switch to lifecycle or evergreen...
by Elizabeth Schlicht, CAE | Jul 11, 2019 | Acumen Blog, Leadership
Are you considering taking the CAE or another credentialing exam? How you prepare might be different than how others prepare. Knowing yourself, your learning style, your current strengths and the resources available to you are all key components in positioning...
by Association Acumen | Jun 2, 2019 | Acumen Blog, Meetings & Conferences
Drawing attendees with one day only registration discounts and early bird rates is only one part of the equation; keeping attendees engaged is another. To avoid attendee burnout, provide a place to escape and relax such as a quiet or relaxation lounge and make sure...
by Betsy Smith, CPA, MST | Jun 2, 2019 | Acumen Blog, Budget & Finance
Even as a CPA, I used to think a budget was just the best estimate of where an organization might end up at year-end. I now know that a budget is a critical tool in planning, spending and holding everyone with organizational influence accountable. The budget should...
by Sandy Koehler, CAE | May 15, 2019 | Acumen Blog, Leadership
Developing and maintaining a productive relationship between your board and Executive Director is beneficial to the overall health of the organization and, most importantly, it helps keep the focus on your organization’s core mission. Working With Your Executive...
