by Suzanne Fedie, CAE | Dec 6, 2022 | Acumen Blog, Acumen Education, Association Management, Case Studies, Marketing & Communications
Presented and Written by Matt Close, Membership and Marketing Manager, Suzanne Fedie, Executive Director, and Melinda Waite, Executive Director What should associations do in response to highly charged political issues? Recent events in the United States and across...
by Suzanne Fedie, CAE | May 10, 2021 | Acumen Blog, Case Studies, Meetings & Conferences
Background The New York State Society of PAs (NYSSPA) is a 501(c)(6) representing New York Physician Assistants, holds 1 CME Conference annually with 400-500 attendees and has 3,600 members. The Challenge The annual CME Conference is the organization’s second largest...
by Melinda Waite | Apr 14, 2021 | Acumen Blog, Case Studies, Leadership
Background The Minnesota Academy of PAs (MAPA) is a 501(c)(6) representing Minnesota Physician Assistants, holds 2 CME Conferences annually with 50-180 attendees per conference. The Challenge Identify strategic goals for 3-year plan for growth of membership, education...
by Lori Conaway, CAE | Mar 14, 2021 | Acumen Blog, Case Studies
Background The Wisconsin Academy of PAs (WAPA) is a 501(c)(6) representing Wisconsin Physician Assistants, holds 2 CME Conferences annually with 200-400 attendees per conference. The Challenge Generate awareness among stakeholders and educate them on the benefits of...
by Lori Conaway, CAE | Apr 17, 2020 | Acumen Blog, Budget & Finance, Case Studies
Background When Association Acumen began managing the Wisconsin Academy of PAs (WAPA), the organization was unsure of its financial position. Financial reports were sporadic or incomplete and communication was infrequent. Board members found themselves working...
by Suzanne Fedie, CAE | Mar 10, 2020 | Acumen Blog, Case Studies, Membership
The International Association of Special Investigation Units (IASIU) came to Association Acumen after five years of steady declines in membership. The Challenge The traditional approach of reaching members through email or direct mail no longer effectively engages the...