by Lori Conaway, CAE | Oct 22, 2020 | Acumen Blog, Leadership
Board participation in partnership with association staff is the key to success in keeping and retaining sponsors. Board members can help identify prospects, nurture relationships and work in tandem with staff to keep sponsor satisfaction high for years to come. The...
by Lori Conaway, CAE | Jul 8, 2020 | Acumen Blog, Leadership
The effectiveness of a leadership group is never tested more than when it is met with conflict. While there are many factors that contribute to a board’s ability to lead well, there is one deceivingly simple question to pose, the answer to which is predictive of the...
by Lori Conaway, CAE | Apr 17, 2020 | Acumen Blog, Budget & Finance, Case Studies
Background When Association Acumen began managing the Wisconsin Academy of PAs (WAPA), the organization was unsure of its financial position. Financial reports were sporadic or incomplete and communication was infrequent. Board members found themselves working...
by Lori Conaway, CAE | Aug 2, 2019 | Acumen Blog, Membership
Map Your Membership Engagement The Issue Typical, calendar-based membership plans can be inefficient, do not show the full picture of member engagement and are prone to change over time according to volunteer preferences. The Solution Switch to lifecycle or evergreen...
by Lori Conaway, CAE | Aug 5, 2018 | Acumen Blog, Meetings & Conferences
Drawing from my 10+ years of experience coordinating, managing and directing educational programs, I am excited to share ideas that will enhance your clients’ educational programs and offerings. Formalize the Process for Educational Content Development Expert opinion...
