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ROR (Return on Relationships)

ROR (Return on Relationships)

by Jennifer Stalsberg | Feb 14, 2025 | Acumen Blog, Association Management, Meetings & Conferences

Many of us have thought about what our return on investment is like for our members and conference attendees, but have you focused on your ‘return on relationships?’ According to Cvent, that is going to be one of the top priorities for 2025. Building strong...
2024 Predictions: What Will Make Your Attendees Return Year After Year?

2024 Predictions: What Will Make Your Attendees Return Year After Year?

by Jennifer Stalsberg | Mar 15, 2024 | Acumen Blog, Association Management, Leadership, Membership

Return on investment and experience will be king. Conference ROI is usually a consideration for attendees when choosing which conferences to go to each year. As we move forward into 2024, ROI is more important than ever. Companies still have tight budgets for...
Hybrid Meetings: How Successful Are They?

Hybrid Meetings: How Successful Are They?

by Jennifer Stalsberg | Sep 22, 2023 | Acumen Blog, Association Management, Leadership, Meetings & Conferences

Very few people had experienced a hybrid meeting or video conference call outside of a board room until it became the norm for all conferences and networking opportunities during the pandemic. But as many association meetings are returning to in-person, does hybrid...
How to Keep Attendees Engaged for a Second Virtual Conference

How to Keep Attendees Engaged for a Second Virtual Conference

by Jennifer Stalsberg | May 13, 2021 | Association Management, Meetings & Conferences

In this evolving digital world, we are competing for our attendees’ attention more than ever. We are not only vying for them to attend our conference over another group’s, but also to keep them engaged, and not tempted to multi-task once they have logged into our...

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