by Association Acumen | Feb 8, 2020 | Acumen Blog, Marketing & Communications, Membership
Every generation has custom ways that they like to receive information. It’s important to reach your target audience where THEY are at and in terms of what they care about. A great way to create meaningful engagement with your members is by segmenting your audience...
by Association Acumen | Dec 11, 2019 | Acumen News
Association Acumen, a full-service association management company based in Menomonee Falls, Wisconsin, was recently re-accredited by the Association Management Company Institute (AMCI). Among 500-plus Association Management Companies (AMCs) worldwide, only 81 have...
by Association Acumen | Jun 2, 2019 | Acumen Blog, Meetings & Conferences
Drawing attendees with one day only registration discounts and early bird rates is only one part of the equation; keeping attendees engaged is another. To avoid attendee burnout, provide a place to escape and relax such as a quiet or relaxation lounge and make sure...
by Association Acumen | Mar 24, 2019 | Acumen Blog, Meetings & Conferences
The first step is to create a clean and accurate database. Building and maintaining an up to date prospect list is critical. Using an Excel spreadsheet or association membership software program, the following elements help to clearly define your prospect’s interest...
by Association Acumen | Mar 6, 2019 | Acumen News
Kassie Davis, Accounting Specialist at Association Acumen, has received the Evolving Eagle award from Association Acumen. The annual award is presented to the individual who has grown the most professionally and has consistently demonstrated excellence in her/his...
